ADM Expands Sustainable Cocoa Program to Indonesia
08.06.2011 | Business Wire
Program to provide training, incentives for sustainable production
Archer Daniels Midland Company (NYSE: ADM) today announced the expansion
of its flagship cocoa sustainability program, Socially and
Environmentally Responsible Agricultural Practices (SERAP), into
Lambandia, South East Sulawesi, Indonesia. The SERAP program provides
training and financial incentives to help cocoa farmers implement
sustainable farming practices.
In Indonesia, the SERAP program will work with the Indonesian Cocoa and
Coffee Research Institute (ICCRI) to educate cocoa farmers about
responsible and sustainable farming methods that enhance cocoa quality.
SERAP will also foster collaboration among farmers as they work to
address social and environmental issues.
'The SERAP program uses a unique approach?combining technical training,
financial incentives and a focus on social responsibility?to help
improve the quality of life for cocoa growers and their communities,?
said Scott Walker, vice president and managing director, ADM Cocoa
International. 'By addressing the holistic needs of cocoa growers, ADM
is working to ensure cocoa farming is a viable way of life now and for
future generations, while also advancing the supply of high-quality
products for our customers.?
ADM will collaborate with cooperatives to provide Indonesian farmers
with technical training on bean fermentation, quality standards,
cooperative management and market access. SERAP also includes a
financial incentive scheme for cocoa farmers that awards bonuses to
participants who continually achieve high-quality cocoa while
simultaneously adhering to responsible social and environmental
practices. ADM will also provide cocoa farmers with information
regarding appropriate labor practices, the safe use of farm chemicals
and disease prevention.
Dr. Ir. Teguh Wahyudi, director of ICCRI says: 'As the third largest
cocoa-growing nation in the world, Indonesia holds sustainability as an
essential principle to ensuring the long-term future of our nation′s
cocoa industry, and we are supporting a number of initiatives to advance
this. Through this partnership with ADM′s SERAP program, we are giving
cocoa farmers the best incentives to produce even higher quality cocoa
beans so they can seek a better price for their crop and significantly
improve their standard of living.?
According to Ang Jing Chai, ADM′s vice president of operations in
Southeast Asia and Indonesia sustainability project manager: 'One of the
main goals of the SERAP program is to enhance the livelihood and welfare
of Indonesian cocoa farmers while at the same time encouraging
sustainable cocoa production. In the future, the SERAP program will
allow ADM to offer our customers cocoa products made from certified
sustainable Indonesian cocoa.?
In addition, ADM has established a cocoa bean origination center in the
'Cocoa City? of South East Sulawesi, Kolaka, to provide an easily
accessible, central location for cooperatives to deliver cocoa before it
is shipped to ADM processing facilities in Singapore, Brazil and the
United States.
About SERAP
The Socially and Environmentally Responsible Agricultural Practices
program provides training and financial incentives to help cocoa farmers
implement sustainable farming practices. Initially developed in Côte
d′Ivoire in the 2005-2006 crop year, it has provided more than USD$6
million in premiums to cooperatives and their members. Participation in
the program has tripled since its implementation, with approximately
18,000 farmers who together delivered more than 22,000 metric tons of
sustainable SERAP cocoa in Côte d′Ivoire in the 2010-2011 growing year.
About ADM
Every day, the 29,000 people of Archer Daniels Midland Company (NYSE:
ADM) turn crops into renewable products that meet the demands of a
growing world. At more than 240 processing plants, we convert corn,
oilseeds, wheat and cocoa into products for food, animal feed, chemical
and energy uses. We operate the world′s premier crop origination and
transportation network, connecting crops and markets in more than 60
countries. Our global headquarters is in Decatur, Illinois, and our net
sales for the fiscal year ended June 30, 2010, were $62 billion. For
more information about our company and our products, visit www.adm.com.
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